The Case for Multi-Channel Marketing

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A recent Mashable article makes a case for taking cross-channel messaging beyond the ... CONTINUE READING

Hike Your Mobile-Marketing Play!

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If you’re like me and take notice of all the quirky commercials aired during football games, you’ll notice ... CONTINUE READING

Tech Giants to Put Location-Based Marketing on the Map

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We just love our smartphones. Like a loyal companion, they go wherever we go. Savvy marketing companies ... CONTINUE READING

Celebrate Father’s Day with Your Customers

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Father’s Day is right around the corner, so if you’re a business owner, what can you do to make the best of a holiday? By now, it seems like it would be hard - if not impossible - to throw together a ... CONTINUE READING

QR Code: A Virtual Key That Can Unlock Doors to Success

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The visually cryptic pattern of black blocks that make up a CONTINUE READING

Mobile Phones Lead the Marketing Race

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With smart phones and tablet PCs growing in popularity, today’s digital lifestyle is becoming ... CONTINUE READING

3 Ways to Pump-Up Your Email Campaign

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If you are like me, you’re multi-tasking back and forth between all sorts of media. On a typical ... CONTINUE READING

How to Get the Most Out of Your QR Code

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QR Code Marketing is continuing to grow in popularity. ... CONTINUE READING

4 SMS Text and Multi-Channel Messaging Tips for Making 2012 a Very Good PR Year

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Thanks to social and CONTINUE READING

Mobile Marketing Dishes Into the Restaurant Industry

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Imagine this: a mom and pop joint with absolutely to-die-for pot pies, buttery crust engulfing hearty and heaping carnivorous goodness, steaming with all right flavors. The filling is perfectly ... CONTINUE READING