An SMS marketing campaign can easily be the most important part of your mobile marketing initiative. But not all SMS campaigns are created equal. In order to achieve the highest response and conversion rates that SMS marketing is known for, you must check out the infographic below before writing your next SMS message.

64% of consumers think brands should converse more via SMS
76% report that they are more likely to read a message sooner if it’s an SMS/text message than if it’s an email
70% feel using an SMS/text message is a good way for an organization to get their attention
75% of consumers would like an offer sent to them via SMS/text message
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