--- title: SMS Marketing Ideas to Keep Your Customers Feeling the Love and Opted-In to Your Database description: SMS Marketing Ideas to Keep Your Customers Feeling the Love and Opted-In to Your Database image: https://blog.trumpia.com/hubfs/Imported_Blog_Media/iStock_000014527125XSmall.jpg --- Call or Text\* 1-888-707-3030 - Hours - 6 AM - 6 PM Pacific (Weekdays) 8 AM - 4 PM Pacific (Weekends) - [Login](https://www.trumpia.com/login) [![Trum·pia Blog](https://blog.trumpia.com/hs-fs/hubfs/trumpia_bloglogo%20(2).png?width=143&name=trumpia_bloglogo%20(2).png "Trum·pia Blog")](https://blog.trumpia.com/) - [Home](https://www.trumpia.com/) - [Products](https://www.trumpia.com/product/core-features) - [API](https://www.trumpia.com/api/overview) - [Solutions](https://www.trumpia.com/solutions/use-cases) - [Pricing](https://www.trumpia.com/pricing-plans) - [Professional Services](https://www.trumpia.com/professional-services/onboarding-and-training) - [Resources](https://www.trumpia.com/resources) [Contact Us](https://www.trumpia.com/contact-us) - [Home](https://www.trumpia.com/) - [Products](https://www.trumpia.com/product/core-features) - [API](https://www.trumpia.com/api/overview) - [Solutions](https://www.trumpia.com/solutions/use-cases) - [Pricing](https://www.trumpia.com/pricing-plans) - [Professional Services](https://www.trumpia.com/professional-services/onboarding-and-training) - [Resources](https://www.trumpia.com/resources) - [Contact Us](https://www.trumpia.com/contact-us) - [Free Trial](https://www.trumpia.com/free-trial) - Call or Text\* - 1-888-707-3030 - 6 AM - 6 PM Pacific (Weekdays) 8 AM - 4 PM Pacific (Weekend) # Trum·pia Blog ### A Journey to Intelligent Messaging Get the Latest News & Updates # SMS Marketing Ideas to Keep Your Customers Feeling the Love and Opted-In to Your Database Posted by [Trumpia](https://blog.trumpia.com/author/trumpia) on Nov 11, 2011 - [Tweet](https://twitter.com/share) [![](https://blog.trumpia.com/hs-fs/hubfs/Imported_Blog_Media/iStock_000014527125XSmall.jpg?width=425&height=282&name=iStock_000014527125XSmall.jpg "iStock_000014527125XSmall")](https://blog.trumpia.com/hubfs/Imported_Blog_Media/iStock_000014527125XSmall.jpg) Smart phones have allowed consumers to do virtually everything on the fly—from depositing checks and surfing the web to even posting on Facebook. People of all ages have become increasingly dependent on mobile phones and devices. So it seems like there is no better way for businesses to reach their customers than through SMS text messaging. High impact, cost-effective, measurable, and direct – [mobile marketing](http://trumpia.com/manageAccount/signup.php?promocode=trumblog&mt=/mobile-marketing/mobile-marketing.php) has everything a marketer could ask for. That’s good for you. But is it good for your customers? At the core, marketing is all about communicating value. The way you market is as important as the products and services you are marketing. So, if your mobile marketing campaign serves no purpose, the contacts you’ve worked long and hard to obtain will most likely opt-out of your network. Here are some ideas to keep your mobile marketing campaigns relevant and useful to your customers, giving them a reason to stay and always looking forward to your messages. **Offer Incentives** Don’t just send SMS messages with your latest news and no call to action. You’ll want to continuously offer an incentive for customers to visit your store or ecommerce website. Discounts in the form of [mobile coupons](http://trumpia.com/manageAccount/signup.php?promocode=trumblog&mt=/main/Mobile_Coupon.php) are compelling tools to lure them in. Not only will your customers enjoy the extra savings -- they will stay opted-in to receive your valuable offers. Heck, they may even encourage their friends to join your network. **Show Your Considerate Side** Make sure you show your customers how much you care. One way you can do this is to send [text-appointment-reminders](http://trumpia.com/manageAccount/signup.php?promocode=trumblog&mt=/main/mobile_text_reminder_service.php). Whether it is to remind your customer about his or her upcoming doctor appointment or dinner reservation, your reminder – in the midst of a chaotic schedule -- might just make someone’s day. And on your end, the more you can reduce missed appointments, the more business you’ll get. **Encourage Feedback** Let your customers directly communicate with you. With technology like [Trumpia’s Two-way SMS text messaging](http://trumpia.com/manageAccount/signup.php?promocode=trumblog&mt=/main/Two_Way_SMS_Text_Messaging_service.php), customers can reply to your SMS messages. Give your customer the ability to be heard. Then offer them your personal attention with each one of your steadfast replies. You’ll be amazed how effective this technique really is when it comes to keeping your customers primed to receive your messages. At the end of the day, good business is all about good relationships. So don’t make your customers ask the question, what have you done for me lately? Remember to regularly reward your existing customers for being there. And you will always make way for increased revenues to flow to your business. Topics: [Mobile Marketing](https://blog.trumpia.com/topic/mobile-marketing) ### Talk to a Trum·pia Expert Today! ### Most Popular ### Categories ### Follow Us - - - ### Check Out Our 5 Minute Demo [Watch It Now](https://www.trumpia.com/resources/video-library) ![Trum·pia](https://blog.trumpia.com/hs-fs/hubfs/Trumpia%20Logo%202025%20PNG.png?width=140&height=32&name=Trumpia%20Logo%202025%20PNG.png "Trum·pia") | | Call or Text\* 1-888-707-3030 | | --- | --- | | | - Hours - 6 AM - 6 PM Pacific (Weekdays) 8 AM - 4 PM Pacific (Weekends) | | | [support@trumpia.com](mailto:support@trumpia.com) [sales@trumpia.com](mailto:sales@trumpia.com) | | | 2544 W. 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