Thought this was a great example of how to utilize text keywords...

"As a member of Team TADD South, I attended the conference hoping to bring back new ways of promoting our texting project, I’m Allergic to Stupid Decisions. The purpose of the project is to provide an empowering system for youth who feel pressured to drink alcohol. When teens text TADD to 69302, they will receive an excuse not to drink, a health fact on underage drinking, or an alternative event to drinking. We have already flyered the city, created PSAs and advertised with T-shirts and pencils, but needed more to raise awareness."

Click on the image below to read the article...

-Derek from Trumpia