Imagine this: a mom and pop joint with absolutely to-die-for pot pies, buttery crust engulfing hearty and heaping carnivorous goodness, steaming with all right flavors. The filling is perfectly succulent, matching its undeniable flaky melt-in-your-mouth crust outside.  Sounds amazing, right? The problem is that nobody knows about it. With word of mouth being the initial mode of advertising, mom and pop are missing out on some choice potential customers.

If you are an owner of a mom and pop diner with down home comfort food or one of the many eclectic restaurants out there, you are probably searching for a simple and effective method to attract customers with specials, happy hours and coupons.

Did you know that over 228 million people use mobile devices today? And have you heard that the 6.1 trillion SMS messages that were sent in 2010 experienced a 98 percent open rate? If so, wouldn't you like to capitalize on SMS marketing?

There is no doubt that mobile media is now synonymous with convenience. A quick click of a button or the tap of a screen puts everything we need at our fingertips.

Affordable and customer friendly, mobile text marketing can give a restaurant the exposure it needs. You can reach new people across every demographic group, using mobile text and multi-channel marketing to boost revenue and recognition tenfold.

Start off by collecting SMS text sign-ups on your Facebook page and you'll be sure to accumulate followers and fans. You can then send out mobile coupons. Customers will help your message go viral, introducing friends, families, co-workers- you name it -- to your business, inevitably powering the surefire cycle of restaurant marketing.  The best part of all is that by opting-in to your mobile text marketing program,  new customers are catalogued in a private database that you can easily access, categorize and prioritize. It's the easiest way to keep in touch and build lasting relationships with patrons.

Using mobile text marketing solutions from companies like Trumpia, even bigger restaurants can dish this technology up as a secret weapon that wipes out the competition, undermining the annoying and unnecessary unsolicited spam that other restaurants might use. So they don't pester their clients, restaurants of all sizes can filter what types of information they want their customers to know, based on preference and group types. They are able to reward their customers with exclusive insider only specials that are redeemable via SMS, MMS, or QR Codes. This gives customers an incentive to become more involved with the restaurant, leading them to join fan pages, follow Twitter accounts and even enter SMS-powered contests for discounted meals or free appetizers, entrees or desserts.

Multi-channel marketing solutions like Trumpia’s All-In-One Marketing platform gives you, as a restaurant owner, a way to create and maintain a strong and diverse client base by sending out SMS marketing campaigns, IMs, emails, voice broadcast and social media messages. Combining and strategically executing all five channels delivers explosive results.

For any restaurant to grow its client base and succeed -- especially in a tough economy -- creating out-of-the-box campaigns with out-of-the-box technology can make a huge difference. So get ready to outshine your competition with multi-channel marketing, watching word of mouth quickly spread about all the items on your menu. And you'll soon be cooking with greater revenues and profits.