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QR Codes: What is it? - Trumpia Vlog

Posted by Trumpia on Nov 14, 2011

Hello Trumpians! Welcome to our first Vlog post!

Here at Trumpia, we always strive to give you the most relevant, up-to-date information on multi-channel marketing – which includes mobile, email, and social media marketing. Our Trumpia Vlog is another exciting way to get the information you've come to rely on. Our weekly video logs will cover a variety of topics – industry news, what's hot in SMS marketing, examples of successful mobile marketing campaigns – and most importantly how you can use this information and these tools to help your business grow.

This week, Sarah covers QR codes – the new type of marketing that's having people scanning more codes on their smart phones than the cashier at your neighborhood grocer.  She gives an introduction to QR codes including what they are, what they can do, and how they are being used.

http://www.youtube.com/watch?v=rGVSR4jdmKM

Don't forget to subscribe to our blog by clicking the link to the right so you don't miss out on our latest articles and Vlogs. If you're ready to get started and create your own QR code, click here.

Tune in next time for our Vlog, where we share some useful tips on how to advertise your QR Codes to get maximum results.

Video Transcription:

Hello there. Good morning everyone! Sarah here with the Trumpia marketing team.

It’s time for Trumpia’s “Question of the Day” !

Today’s question – What is a QR Code?

A QR Code is a Quick Response Code, and they are popping up everywhere in marketing and advertising. For example, we've got a magazine here with a QR code displayed on its cover. All a customer has to do is scan this QR Code with a Smart Phone. The QR Code can then link your customer to a website URL. For example, they can be linked to  your Facebook Fanpage or your website! You can even have a text coupon sent back to them automatically, or, link them to a PDF file or picture.

QR Codes are being advertised on billboards, websites and social media, and on flyers and business cards. We are even seeing them driving past us on the freeway on the side of trucks and on the side of buildings. How cool is that! They definitely are growing in popularity with consumers. And, check this out ! I found a video on Youtube (http://www.youtube.com/watch?v=f3qv2dSXQXk) of a man who actually had a code tattooed on him!

OK, the QR Code tattoo is a bit much.  But, you get the point. These QR Codes are EVERYWHERE. And if you are a business owner and you are looking to create one yourself, give us a call here at Trumpia! We can definitely help.

Don’t miss out on our next Trumpia Vlog, where we share some ‘Tips & Tricks’ on how to advertise your QR Codes to get maximum results.

Thanks Guys!

Topics: Mobile Marketing

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