The Trumpia team is attending Mashable’s Social Media Day  event in Orange County this afternoon!

The 2nd annual  event is getting lots of attention from the public, media, and yes, social media outlets across the globe.  Over 7000 attendees in 1400 cities around the world are expected to come out for the Mashable Meetup, which aims to unify social media enthusiasts and professionals from a wide scope of industries.  Not only will there be a talented list of industry speakers and panelists this year, but the growing food truck pheomenon will also be a major centerpiece for this year's festivities.  A meeting of social media minds AND tummies!

Let's face it - who doesn't love hot, grilled, and uniquely prepared food entrees that literally roll up to your nearby parking lot - that we’re all willing to Twitter stalk and update our SM sites about!? I don't know about you, but we here at Trumpia eat it up (literally!). ;]

Now, the social media stalking to find these food truck treasures and their locations can be a bit difficult to manage.

SO, our team got to thinking - why can’t these food trucks just text me when they’re in my area?!

While we were busy scarfing down our yummy Dogzilla Dogs, our team thought up the obvious reasons why food trucks should use mobile marketing to build business and foster better customer relations.

1. Fantastic Open Rate! – Text message marketing is  a high impact vehicle for reaching out to customers. With a 97% read rate, going VIRAL has never been easier.

2. Build your Customer lists! – Use Mobile Keywords and Online Sign Up Pages to collect your customers phone numbers and grow your contact list effortlessly!

For example you can have  customers text a keyword like 'FOODFAN' to 99000 to join your VIP contact lists for special promotions.

3. Launch mobile campaigns to boost customer traffic instantly!

Send text message coupons, and more  - mobile marketing allows you to attract customers with the click of a button.

4. Keep your customers in the loop.

Update you customers on your food truck locations with a quick SMS text blast.

Allow your customers to text in a Keyword to receive a text with your menu items.