SMS text messaging has long been a great way to involve everyone in a conversation, and businesses can take advantage of group texting in unique and creative ways. Here are five creative ways that businesses are implementing group text messaging to great effect.

Businesses Can Collaborate with Employees Outside of the Office

Due to the mobility of today's workforce, it is important to utilize group messaging in a way that enhances business communication within the office environment. Businesses can tap into the benefits of group text messaging to ensure quality communication across a wide variety of channels.

Employees working in the office will be able to quickly connect with other employees who are using their mobile devices to work remotely. This is particularly helpful for construction businesses that send operatives out into the field over the course of the workday. For businesses such as these, being able to send a group text to all employees outside of the office setting is a fast and easy way to guarantee that all employees are notified of pertinent updates.

Group Text Messaging Can Be Used to Drastically Improve the Customer Service of Small Businesses

The customer service of small businesses can significantly benefit from group text messaging as well. Imagine an employee in the customer service department receives a question from a customer that is difficult to answer.

In a small business, it is likely that the employee will need to ask someone else in the company for help. With group text messaging, the employee can quickly send a text to all team members who have the requisite experience or knowledge to answer the question. While the customer service employee continues to help the customer, one of the team members who received the text will likely respond with the necessary information.

In this way, small businesses can drastically speed up customer service response times — and the response times of other departments, for that matter — and improve business processes.

Businesses Skip the Monthly Meeting and Opt for Cost-Effective Communication

For many employees, monthly meetings are the bane of their existence. Not only can these meetings be tedious, but it can be a rehashing of what many employees already know, when this could easily be covered in a group text.

Creative businesses implement group text messaging for work-sharing, file sharing and keeping other employees in the loop. In this way, group text messaging saves valuable time for the next business meeting while helping employees work more productively.

Group text messaging is also cost-effective since it is easy to implement compared to many of the competing communication solutions, making it a practical way for employees to stay ahead of the curve.

Businesses with a Focus on Sales Benefit from Group Texting in Key Ways

Businesses with a sales-driven focus need to focus in on the benefits of group texting. Real estate businesses provide a perfect example of the benefits group texting offer sales-driven businesses.

Real estate businesses depend on quality agents to succeed, and quality real estate agents depend on good information. Being able to send a group text to all agents regarding key listing details and any necessary status updates will help them do their job to the best of their ability.

By getting good information into the capable hands of every employee, sales ought to increase and help grow the business.

Communities and Local Organizations Can Embrace the Perks of Group Text Messaging

Last, but not least, communities and local organizations can utilize group texting to inform people of important updates. Local organizations will often need to inform all people in their organization about certain events, seminars and the like.

With group text messaging, it is practically a foregone conclusion that everyone in the organization will receive the update. With email, people may have changed addresses or simply skip over the important news, making it a less suitable notification tool for business organizations.

Community bodies also stand to benefit for the same reasons. A local community council, for example, can quickly send out weather warnings, school closing updates and more to anyone in the community who wants to receive status updates on the community.

Businesses of all shapes and sizes — whether they are small, large, local or international — can benefit from group text messaging in creative and unique ways.

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