First off, we're extremely flattered that Sony Pictures upcoming movie, Takers utilized us for their largely publicized Mobile Giveaway Campaign! On top of that we were equally surprised and pleased to see renowned Rapper T.I. who stars in Takers, also heavily campaign and market their Mobile Contest by promoting their mobile keyword and Trumpia's Mobile Shortcode: 69302
It's always great to see someone of T.I.'s status embracing Mobile Marketing and utilizing his networks to effectively push marketing campaigns.
T.I. tweeted to 193,962 of his Followers
T.I. posted on his Facebook Wall to over 3 Million Fans
Lastly, T.I. gave us his official stamp of approval by posting on his Official Website.
The end result, thousands of fans entered the contest which made their Trumpia Mobile Campaign a HUGE success. Now perhaps your business or organization does not have nearly as many followers as T.I. but the point is, if you have these resources such as social media networks, learn to use them and incorporate Trumpia's text keyword Technology to your advantage.
A Few Simple Pointers for Success When Taking on a Mobile Keyword Campaign
- Engage your Audience, by making your Mobile Keyword Campaign fun and interactive
- Consider making it incentive based, thus individuals will be more inclined to text
- Use all of your marketing channels: SMS, Email, Instant Message, and Social Networks to spread the word
This has proven to be extremely successful for numerous of our clients from small volume clients to our bigger clientele such as Takers, Are We There Yet?, and The National Got Milk? Campaign.
Next item on the itinerary, get T.I. his own Trumpia Mobile Keyword!
-Tim from Trumpia