First off, Happy Tuesday everyone!
(In the first of the two part series on the subject, this segment will focus on tools of Trumpia and how to get started in Mobile Marketing campaigns. The first part of this post was an overview of SMS Mobile/Text Marketing)
Mobile Marketing – Is it worth the start and the investment in mobile marketing? Looking at the sheer numbers of potential usage, this marketing channel is unprecedented. A bit weary about SMS / Text Mobile Marketing? Just read the blog post stating the reasons of SMS / Text Mobile Marketing and its return on investment to your business.
Let’s dive right in! Here are a few top overview items for you to get started on this exciting SMS / Text Mobile Marketing:
1. User-friendly Interface Platform: Trumpia has a user friendly interface for your contacts, account management, message coordination, etc. This is important for your business! You don’t have to learn complicated systems, integration, or pay for those “initiation/start-up” fees! All you have to do is signup (which takes 5 minutes, depending on how fast you type) and off you go collecting and managing contacts, creating message, sending messages, taking over the world one step at a time…
2. Managing and Collecting Contacts: You can easily manage and set up contacts using Trumpia’s service. Your mobile marketing campaign starts with creating contact
| a. Online Sign up Page: You can set up pages on your website or refer them to a designated URL sign up page for opt-ins. | b. Mobile Keyword Setup: A Keyword is a one-word phrase that identifies a product, service, action, or business (SNEAKER or TRUMPIA). When people text your keyword to a short code (ie. 69302) it automatically generates a response to your customer. |
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For example:
- Company: Chic
- Keyword: designersale
- Objective: Want to message people about an upcoming sample sale!
- Write the description
- Indicate where you want to send it to (Text, IM, or email)
- Indicate what type of message it is. Do you want to send a single one-time message to a group? Or do you have reoccurring weekly special? You can customize it to your needs.
3. How to Send and Create SMS Text Messages: Simple!
4. Finito! Finished! If you follow these steps, you have successfully create your first mobile campaign! Congratulations!
- Trumpia's Jeanius
