--- title: Gaining New Leads with SMS description: Collecting new leads can actually be a very easy process if you decide to use SMS texting - especially because of our keyword technology.  image: https://blog.trumpia.com/hubfs/Untitled%20design-png-Feb-11-2022-09-59-32-80-PM.png --- Call or Text\* 1-888-707-3030 - Hours - 6 AM - 6 PM Pacific (Weekdays) 8 AM - 4 PM Pacific (Weekends) - [Login](https://www.trumpia.com/login) [![Trum·pia Blog](https://blog.trumpia.com/hs-fs/hubfs/trumpia_bloglogo%20(2).png?width=143&name=trumpia_bloglogo%20(2).png "Trum·pia Blog")](https://blog.trumpia.com/) - [Home](https://www.trumpia.com/) - [Products](https://www.trumpia.com/product/core-features) - [API](https://www.trumpia.com/api/overview) - [Solutions](https://www.trumpia.com/solutions/use-cases) - [Pricing](https://www.trumpia.com/pricing-plans) - [Professional Services](https://www.trumpia.com/professional-services/onboarding-and-training) - [Resources](https://www.trumpia.com/resources) [Contact Us](https://www.trumpia.com/contact-us) - [Home](https://www.trumpia.com/) - [Products](https://www.trumpia.com/product/core-features) - [API](https://www.trumpia.com/api/overview) - [Solutions](https://www.trumpia.com/solutions/use-cases) - [Pricing](https://www.trumpia.com/pricing-plans) - [Professional Services](https://www.trumpia.com/professional-services/onboarding-and-training) - [Resources](https://www.trumpia.com/resources) - [Contact Us](https://www.trumpia.com/contact-us) - [Free Trial](https://www.trumpia.com/free-trial) - Call or Text\* - 1-888-707-3030 - 6 AM - 6 PM Pacific (Weekdays) 8 AM - 4 PM Pacific (Weekend) # Trum·pia Blog ### A Journey to Intelligent Messaging GET THE LATEST NEWS & UPDATES # Gaining New Leads with SMS Posted by [Jason Park](https://blog.trumpia.com/author/jason-park) on Feb 15, 2022 - [Tweet](https://twitter.com/share) ![](https://blog.trumpia.com/hubfs/Untitled%20design-png-Feb-11-2022-09-59-32-80-PM.png) Collecting new leads can actually be a very easy process if you decide to use SMS texting - especially because of our keyword technology.  --- While most messaging platforms and software struggle to gain meaningful contacts, SMS texting does not run into that problem. In fact, [SMS texting](https://www.trumpia.com/) is the premier communication tool that so many companies lean on for quick and easy lead generation. And all of this is possible through one simple technology: [keyword](https://www.trumpia.com/product/core-features/mobile-keywords) technology.   A keyword is our way that prospective contacts can subscribe to messages from your company. The process is simple: all you have to do is text, enable a phone number, and create a “keyword” that contacts text to that phone number. That keyword can be anything - ranging from the title of your campaign, or other fun and captivating ideas that will entice your audience.    Consider that the keyword is oftentimes the first thing that people will read when engaging with your company’s advertisement. It should communicate a very clear call to action or memorable message. For example, if you are offering an exclusive [promotion](https://www.trumpia.com/product/core-features/sms-coupons) of 10% off for any of your products if a person subscribes to your message, you should make the keyword “taketen.” This is a great way to make your keywords easy to type while reminding your audience why they should subscribe.     Be sure to also create [automatic](https://www.trumpia.com/product/automation) responses in order to keep retention rates high and convert these new leads into significant calls to action. These automated responses can include important information, actions you want your subscribers to take, or even [links](https://www.trumpia.com/product/core-features/compliant-link-shortener) to third-party websites where they can complete an action there. This is a very crucial step that you can set up one time, allowing our software to automatically send the messages without you having to put in any work.  Don’t even bother with other platforms where contact collection is an arduous and difficult process. Start broadcasting your keywords everywhere in order to have contacts signing up quickly and without your intervention. With this set-it-and-forget-it way of marketing, we are excited for your company to grow rapidly.    Check out all of our latest [features](https://www.trumpia.com/product/core-features) here in order to expand your reach even further! Topics: [bulk sms](https://blog.trumpia.com/topic/bulk-sms), [bulk texting](https://blog.trumpia.com/topic/bulk-texting), [business SMS](https://blog.trumpia.com/topic/business-sms), [cross channel marketing](https://blog.trumpia.com/topic/cross-channel-marketing), [Customer Service](https://blog.trumpia.com/topic/customer-service), [Enhanced Customer Care](https://blog.trumpia.com/topic/enhanced-customer-care), [How to](https://blog.trumpia.com/topic/how-to), [keyword capture](https://blog.trumpia.com/topic/keyword-capture), [Landline Texting](https://blog.trumpia.com/topic/landline-texting), [Lead Generation](https://blog.trumpia.com/topic/lead-generation), [mobile keyword capture](https://blog.trumpia.com/topic/mobile-keyword-capture), [mobile keywords](https://blog.trumpia.com/topic/mobile-keywords), [SMS Survey & Voting](https://blog.trumpia.com/topic/sms-survey-voting), [sms](https://blog.trumpia.com/topic/sms), [Text Alerts & Notification](https://blog.trumpia.com/topic/text-alerts-notification), [sms campaign](https://blog.trumpia.com/topic/sms-campaign), [SMS text](https://blog.trumpia.com/topic/sms-text), [Social Media](https://blog.trumpia.com/topic/social-media), [text](https://blog.trumpia.com/topic/text), [text appointment reminders](https://blog.trumpia.com/topic/text-appointment-reminders-2), [Text System](https://blog.trumpia.com/topic/text-system), [texting communication](https://blog.trumpia.com/topic/texting-communication), [Videos](https://blog.trumpia.com/topic/videos), [two-way texting](https://blog.trumpia.com/topic/two-way-texting), [SMS Communication](https://blog.trumpia.com/topic/sms-communication), [Automation](https://blog.trumpia.com/topic/automation), [Customer Engagement](https://blog.trumpia.com/topic/customer-engagement), [templates](https://blog.trumpia.com/topic/templates), [online events](https://blog.trumpia.com/topic/online-events), [onlinesignuppages](https://blog.trumpia.com/topic/onlinesignuppages), [Customer Feedback](https://blog.trumpia.com/topic/customer-feedback), [Integration](https://blog.trumpia.com/topic/integration), [Instagram](https://blog.trumpia.com/topic/instagram), [reviews](https://blog.trumpia.com/topic/reviews), [pictures](https://blog.trumpia.com/topic/pictures), [how to send videos](https://blog.trumpia.com/topic/how-to-send-videos), [texting videos](https://blog.trumpia.com/topic/texting-videos), [texting pictures](https://blog.trumpia.com/topic/texting-pictures), [integrations](https://blog.trumpia.com/topic/integrations), [evite](https://blog.trumpia.com/topic/evite), [onlineevent](https://blog.trumpia.com/topic/onlineevent), [virtual](https://blog.trumpia.com/topic/virtual), [new leads](https://blog.trumpia.com/topic/new-leads), [landline](https://blog.trumpia.com/topic/landline), [SMS texting](https://blog.trumpia.com/topic/sms-texting) ### Talk to a Trum·pia Expert Today! ### Most Popular ### Categories ### Follow Us - - - ### Check Out Our 5 Minute Demo [Watch It Now](https://www.trumpia.com/resources/video-library/product-overview) ![Trum·pia](https://blog.trumpia.com/hs-fs/hubfs/Trumpia%20Logo%202025%20PNG.png?width=140&height=32&name=Trumpia%20Logo%202025%20PNG.png "Trum·pia") | | Call or Text\* 1-888-707-3030 | | --- | --- | | | - Hours - 6 AM - 6 PM Pacific (Weekdays) 8 AM - 4 PM Pacific (Weekends) | | | [support@trumpia.com](mailto:support@trumpia.com) [sales@trumpia.com](mailto:sales@trumpia.com) | | | 2544 W. 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