--- title: How SMS Can Integrate with your CRMs description: Learn how you can integrate SMS into your customer relationship management software in order to get better engagement and keep customers satisfied. image: https://blog.trumpia.com/hubfs/image-png-Jun-22-2021-04-27-17-14-PM.png --- Call or Text\* 1-888-707-3030 - Hours - 6 AM - 6 PM Pacific (Weekdays) 8 AM - 4 PM Pacific (Weekends) - [Login](https://www.trumpia.com/login) [![Trum·pia Blog](https://blog.trumpia.com/hs-fs/hubfs/trumpia_bloglogo%20(2).png?width=143&name=trumpia_bloglogo%20(2).png "Trum·pia Blog")](https://blog.trumpia.com/) - [Home](https://www.trumpia.com/) - [Products](https://www.trumpia.com/product/core-features) - [API](https://www.trumpia.com/api/overview) - [Solutions](https://www.trumpia.com/solutions/use-cases) - [Pricing](https://www.trumpia.com/pricing-plans) - [Professional Services](https://www.trumpia.com/professional-services/onboarding-and-training) - [Resources](https://www.trumpia.com/resources) [Contact Us](https://www.trumpia.com/contact-us) - [Home](https://www.trumpia.com/) - [Products](https://www.trumpia.com/product/core-features) - [API](https://www.trumpia.com/api/overview) - [Solutions](https://www.trumpia.com/solutions/use-cases) - [Pricing](https://www.trumpia.com/pricing-plans) - [Professional Services](https://www.trumpia.com/professional-services/onboarding-and-training) - [Resources](https://www.trumpia.com/resources) - [Contact Us](https://www.trumpia.com/contact-us) - [Free Trial](https://www.trumpia.com/free-trial) - Call or Text\* - 1-888-707-3030 - 6 AM - 6 PM Pacific (Weekdays) 8 AM - 4 PM Pacific (Weekend) # Trum·pia Blog ### A Journey to Intelligent Messaging GET THE LATEST NEWS & UPDATES # How SMS Can Integrate with your CRMs Posted by [Justin McIntire](https://blog.trumpia.com/author/justin-mcintire) on Jun 22, 2021 - [Tweet](https://twitter.com/share) ![Lead funnels are vital for getting more sales.](https://blog.trumpia.com/hubfs/image-png-Jun-22-2021-04-27-17-14-PM.png) CRMs (Customer Relationship Management) systems are vital for businesses, but they often have limitations. Some only offer one way to reach customers, while others have no real messaging functionality at all. That’s why CRMs that allow for messaging are perfect for unifying communication and functionality and help deliver the best results. In this blog, we will cover different ways that CRMs can [integrate texting](https://www.trumpia.com/professional-services/custom-integrations) into their system and how you can use this functionality to see a big boost in retention and repeat sales.   **Integrate Via Zapier** One of the easiest ways to integrate various applications and CRMs is via Zapier. Zapier is a program that automates actions between various web apps, allowing you to carry out complex workflows (called “Zaps”) between different applications with little to no programming required. It works by using triggers from one application to cause an action in another application, allowing you to build automation into your various day-to-day tasks with very little effort.  You can integrate texting in a variety of ways like: - Sync your calendar and send text messages at set intervals to touch base with customers automatically. - Sending introductory texts when a new customer is added to your CRM’s contact database. - Automatically forward reminders or MMS pictures of invoices to customers as well as links they can click.   **Integrate Via API** Another way you can integrate SMS messaging into your CRMs is via API integrations. You choose a messaging API (we hear [Trumpia](https://www.trumpia.com/) has a great one!) and integrate it with your current CRM. The only downside to API integrations is they generally require a developer in order to make sure the API and your CRM are working properly. Some examples of API integrations you can use are: - Mail merging customer information into your text message to personalize each message to your customers. - Mass texting your customers exciting new product announcements. - Enabling two-factor authentication to keep your systems secure. - Automatically sending reminders for past due notices or upcoming renewals for their account. Trumpia’s API comes with a variety of benefits that competitors can't offer, like low pricing, the highest throughput, and built-in tools to help you stay compliant with text messaging laws. Click [here](https://www.trumpia.com/api/overview) to learn more.   **Integrate with Trumpia ** Trumpia has a variety of built-in integrations that can help you build and maintain customer relationships throughout their lifecycle with your company. Some integrations include: - We natively integrate with Salesforce to add leads to your contact database whenever they opt-in via keyword or online signup page. This removes the need for data entry as you already have a lot of the fields you need filled out for you before you even contact the lead. - We integrate with Typeform forms to add contacts to your database and sync data whenever they have filled out a Typeform form. You can embed this form on your website and automatically build your database without any data entry needed. - We have Zapier integrations so you can integrate a lot of the most popular applications like Shopify, Google Calendar, and Slack. We can then carry out a variety of actions like sending automated text reminders, automatically adding a contact to your database or any of dozens of other possible use cases. - We also have an amazing custom development team that can work with you to build out integrations with your CRMs or other programs for a fee.   Are you interested in integrating texting into your CRM or other systems? Click [here](https://www.trumpia.com/) to talk to an expert today!   Topics: [bulk sms](https://blog.trumpia.com/topic/bulk-sms), [event marketing](https://blog.trumpia.com/topic/event-marketing), [How to](https://blog.trumpia.com/topic/how-to), [keyword capture](https://blog.trumpia.com/topic/keyword-capture), [mobile keyword capture](https://blog.trumpia.com/topic/mobile-keyword-capture), [mobile keywords](https://blog.trumpia.com/topic/mobile-keywords), [Sales](https://blog.trumpia.com/topic/sales), [Salesforce](https://blog.trumpia.com/topic/salesforce), [sms](https://blog.trumpia.com/topic/sms), [sms campaign](https://blog.trumpia.com/topic/sms-campaign), [SMS marketing](https://blog.trumpia.com/topic/sms-marketing), [SMS Marketing](https://blog.trumpia.com/topic/sms-marketing-blog), [sms marketing service](https://blog.trumpia.com/topic/sms-marketing-service), [SMS text](https://blog.trumpia.com/topic/sms-text), [text](https://blog.trumpia.com/topic/text), [text message marketing software](https://blog.trumpia.com/topic/text-message-marketing-software), [Text System](https://blog.trumpia.com/topic/text-system), [texting communication](https://blog.trumpia.com/topic/texting-communication), [Tips & Tricks](https://blog.trumpia.com/topic/tips-tricks), [SMS Communication](https://blog.trumpia.com/topic/sms-communication), [Customer Engagement](https://blog.trumpia.com/topic/customer-engagement), [CRM](https://blog.trumpia.com/topic/crm), [Integration](https://blog.trumpia.com/topic/integration) ### Talk to a Trum·pia Expert Today! ### Most Popular ### Categories ### Follow Us - - - ### Check Out Our 5 Minute Demo [Watch It Now](https://www.trumpia.com/resources/video-library/product-overview) ![Trum·pia](https://blog.trumpia.com/hs-fs/hubfs/Trumpia%20Logo%202025%20PNG.png?width=140&height=32&name=Trumpia%20Logo%202025%20PNG.png "Trum·pia") | | Call or Text\* 1-888-707-3030 | | --- | --- | | | - Hours - 6 AM - 6 PM Pacific (Weekdays) 8 AM - 4 PM Pacific (Weekends) | | | [support@trumpia.com](mailto:support@trumpia.com) [sales@trumpia.com](mailto:sales@trumpia.com) | | | 2544 W. Woodland Drive, Anaheim, CA 92801 | | ###### Resources | | | --- | --- | | [Blog](https://blog.trumpia.com/) [Video Library](https://www.trumpia.com/resources/video-library) [Case Studies](https://www.trumpia.com/resources/case-studies) [Compliance (TCPA & CTIA)](https://www.trumpia.com/resources/tcpa-and-ctia) [FAQ](https://www.trumpia.com/faq) | [ROI Calculator](https://www.trumpia.com/resources/roi-calculator) [Best Practices](https://www.trumpia.com/resources/best-practices) [How SMS Marketing Works](https://www.trumpia.com/resources/how-sms-marketing-works) [Marketing Collateral](https://www.trumpia.com/resources/MarketingCollateral2020.zip) [Press](https://blog.trumpia.com/topic/press-release) | | ###### Partner Program | | --- | | [Reseller Program](https://www.trumpia.com/partner-programs/whitelabel-reseller) [Reseller Resources](https://www.trumpia.com/partner-programs/reseller-resources) [Affiliate Program](https://www.trumpia.com/partner-programs/affiliate-program) | | ###### About Us | | --- | | [Our Company](https://www.trumpia.com/about-us/our-company) [Trumpia Cares](https://www.trumpia.com/about-us/trumpia-cares) [Contact Us](https://www.trumpia.com/contact-us) | - ![Inc5000](https://blog.trumpia.com/hubfs/Trumpia_March2018%20Theme/Images/footer-inc5000.gif) - [![Authorize](https://blog.trumpia.com/hubfs/Trumpia_March2018%20Theme/Images/footer-auth.gif)](http://verify.authorize.net/anetseal/?pid=b2161c1b-3d40-4e41-a442-6934d00f4543&rurl=http%3A//trumpia.com/manageAccount/make_payment.php) | [![social_linkedin](https://blog.trumpia.com/hs-fs/hubfs/social_linkedin.png?width=20&name=social_linkedin.png)](https://www.linkedin.com/company/trumpia) | [![social_fb](https://blog.trumpia.com/hs-fs/hubfs/social_fb.png?width=20&name=social_fb.png)](https://www.facebook.com/TrumpiaOfficial) | [![social_blog](https://blog.trumpia.com/hs-fs/hubfs/social_blog.png?width=20&name=social_blog.png)](https://trumpia.com/blog/) | [![social_twitter](https://blog.trumpia.com/hs-fs/hubfs/social_twitter.png?width=20&name=social_twitter.png)](https://twitter.com/Trumpia) | [![social_youtube](https://blog.trumpia.com/hs-fs/hubfs/social_youtube.png?width=20&name=social_youtube.png)](https://www.youtube.com/user/TrumpiaVideos) | | --- | --- | --- | --- | --- | - [Home](https://trumpia.com/) - [FAQ](https://www.trumpia.com/faq) - [Terms of Use](https://www.trumpia.com/terms-of-use) - [Privacy Policy](https://www.trumpia.com/privacy-policy) - [Anti-Spam Policy](https://www.trumpia.com/anti-spam-policy) - [Sitemap](https://www.trumpia.com/sitemap) Copyright © 2026 Trum·pia, is a DBA of DoCircle. All Rights Reserved. \*Message and data rates may apply. ![](https://px.ads.linkedin.com/collect/?pid=2808660&fmt=gif)