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How a Pandemic Shifted SMS Texting and Consumer Habits

Posted by Jason Park on Aug 11, 2021

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See how COVID-19 has completely shifted the way consumers interact with companies and products/services


Following the COVID-19 global pandemic, consumer’s attitudes and behaviors have significantly changed, especially when engaging with online products and services. 

Despite restrictions lifting and more and more people feeling comfortable with going out again, a lot of these consumer changes are here to stay and companies need to learn how to adapt. One of the many consumer habits that have changed is the rise in digital commerce, which will continue to grow as people continue to search for easier,contactless ways of making purchases. 

Check out some of these statistics regarding consumer habits and opinions on life following the pandemic according to Accenture

  • 64% of people say that they are fearful of their own health, while 82% of people say they fear for the health of others
  • 64% of people worry about their own personal job security
  • 88% of people say that they worry about the economic impact COVID-19 will have
  • 46% of people who never worked from home now plan to work from home more often
  • Having a health strategy will be a strategic differentiator for the foreseeable future
  • Consumers are more conscious about what they are buying and looking for sustainable options
  • Consumers are looking to buy products locally
  • Entertainment, news, healthcare, and education are on the rise

With all of these drastic changes that are happening all across our world, here is how businesses can respond with SMS texting:


Offer convenience

Offer ways to shop online by utilizing e-commerce to its highest potential. Send links, MMS, and more in order to highlight products and services, while making the customer experience more streamlined.

 

SMS messages are your best friend

Use SMS texting in order to provide contactless ways of gaining new followers, subscribers, and potential employees. Look into online sign-up pages to get started!

 

Expand the industries you target 

SMS texting has made communication so streamlined and efficient that it is making working from home easier while providing new jobs. Read more about them in our blogs here


Trumpia’s SMS Texting software has provided a perfect solution to help any company organically adjust to this rapidly changing world. 

Request a free trial and get started today.  Fill out a form here!

Topics: bulk sms, business SMS, Enhanced Customer Care, event marketing, How to, Non-Profit, sms, sms campaign, SMS marketing, SMS text, Strategy, text, text message marketing software, Text System, texting communication, Tips & Tricks, Internal Communications, External Communications, SMS Communication, Religious Organizations, Small Business, Customer Engagement, fundraising, templates, nonprofit, church, small businesses, personalization, personal, churchtexting, youth, youthorganization, laws, smslaws, churchattendance, newbusinesses

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