There  has been an increase in mental health awareness  over the last couple of decades. And for some, one simple and heartfelt message can completely impact their life, especially for those that are dealing with difficult and emotional things. With so many people reaching out for help and who are approaching their mental limit, the need to help those who are mentally struggling is high. SMS texting provides the perfect solution for people who are looking to help.

SMS texting’s capabilities are not just for profit. They provide an excellent form of communication, especially through Trumpia, because it has the technology to send mass text messages quickly, while still enabling one to one messaging capabilities. This is so important for those who are more willing to text a crisis text line, who would find the distance and anonymity appealing. Especially for young teenagers, the largest demographic struggling with mental health, who are always using their cellphones at a higher percentage than any other age group. 

SMS texting provides the following benefits: privacy, communication, and ease. 

Here is how you can start using SMS texting with Trumpia in order to set up a Crisis Text Line:

Create and broadcast your keyword

What is a text keyword? A keyword is going to be a short word or phrase that potential subscribers can text to a dedicated phone number in order to start receiving messages. Once they opt-in, they will start to collect any messages that you and your company decides to send them. It is that easy. This is such an appealing way of getting help because of its ease. When there are too many steps and procedures in getting help, it may discourage people or make them second guess. Instead, all people have to do is text that keyword in order to immediately receive help. 

Your marketing strategy is going to be crucial in order to help save lives and those who are struggling. It is crucial to understand who your targeted audience is. If you are focusing on mental health amongst teenagers, you want to make sure that you are advertising your mobile keyword and signup in places where young people are likely to visit. Potential locations can include schools, places of entertainment, and more. On the other hand, if you are targeting mental health amongst the elderly, there is a higher chance of you gaining more traffic in a retirement home or other places. Considering where your targeted audience may most likely encounter your campaign will help save many more lives. 

Ask pre-screening questions

Once you start to gain subscribers and people searching for help, begin to ask questions that will assess their level of need. This is made easy through Trumpia’s auto reply feature. When subscribers opt-in, you can have a one time message automatically sent to them that is already asking them a series of questions. One easy way to conduct a pre-screening questionnaire that will encourage a high response rate is to correspond numbers to a certain action. 

For example, you can have subscribers text [1] in order to gain more resources for therapy near them. Or you can have them text [2] in order to talk to a dedicated staff member one on one. 

Setting up easy ways of engaging with your company will ensure that subscribers stay engaged and not be discouraged from getting help. 

Send resources

Sending resources consistently is one of the most powerful ways to ensure that your subscribers are safe while reminding them that they are cared for - and that help is always readily available. One way you can achieve this is through Trumpia’s MMS texting feature, which is the ability to send pictures, videos, and voice recordings to your subscribers. This is a powerful way of making resources more palatable. Create videos, graphics, and any other helpful resources that will educate and encourage your viewers. You can also take the opportunity to integrate with other applications that have more resources. This can include your website, social media, and more. Trumpia makes sending the link easy by converting your website’s URL into a shortened link. 

Provide one-to-one messaging

Finally, this is the most important benefit of SMS texting with Trumpia. For those that want more than a list of resources or encouragement, one to one texting is the perfect answer. Trumpia is able to store all the messages you send to subscribers while collecting their responses in one central location. Hiring a person to go through these messages and take the time to contact those who are seeking help is a worthwhile investment. These individuals should be trained professionals who are used to dealing with mental health and crisis intervention. Take advantage of this powerful feature by impacting lives, one text at a time.

We are excited to partner with you today! If you have any more questions, please feel free to reach out to us in order to learn more or receive a free trial today!