Compare Email and SMS Texting to know when to use either or.
In this modern age, there are so many ways that you can communicate and connect with other people, businesses, or more. You are no longer limited to just phone calls anymore - instead, you can maximize your time and your efforts by sending out mass messages through the communication medium of your choice.
In the marketing world, there are two clear cut favorites for preferred communication tools: either Email or SMS texting. Either is a great alternative for sending out important information, converting leads, or even getting subscribers to complete important calls to actions. No matter where you find yourselves, make sure that you understand the pros and cons of both options. In order to gain a better understanding and view of what each can offer you, we listed out all of the benefits you can get from either channel of communication.
- Works best for businesses who need to send detailed information that cannot fit in a text.
- Very cheap alternative compared to other paid services.
- Able to send mass messages.
- Personalizable messages, including the ability to send MMS.
- Cross promote new products or services.
SMS Texting
- Millions of Americans alone are constantly sending out text messages every day - while email can be more prone to SPAM and cluttered inboxes.
- Easily able to convert messages to new leads or completed call to actions by including links, promotions, or more.
- Costs are higher than emails, however are very affordable especially considering all the things SMS texting can offer.
- With online sign up pages and keywords, gaining new subscribers is a very easy process.
- Easier to track through metrics such as click through tracking and more!
The Verdict?
Regardless of what you decide to go with, we highly recommend having an omni-channel approach here at Trumpia. Luckily for so many of our users, you are able to send out texts AND emails, expanding your communication capabilities. And the benefit of using Trumpia is that you have one dedicated inbox where you are able to clearly see all of the messages you sent and that are coming in. This allows for higher efficiency and organization.
Explore how you can start using Trumpia today by requesting a free trial, or reading more about all of the features that we can offer you and your company!
